More great research from Cornell University reported in this UPI story.
Long story short: Researchers served $2/bottle wine to diners with two different labels — one from California and the other from North Dakota. “The California drinkers stayed at the table longer, ate more of the food and ranked the food and wine highest, the study found.”
Draw your own conclusions.
I loved the variety of headlines I found while googling this story:
- Cornell study shows wine labels can ruin a restaurant meal
- Fine as North Dakota wine
- Wine label makes food taste better
I have no clue how good Happy Camper wine is. I just like the label.